The Team
Sequent’s Founders began collaborating in 2018 as early marketing hires at the APM startup Instana. Over the following years, they played key roles in scaling the company, paving the way for its successful acquisition by IBM. With deep expertise in SaaS and developer-focused software, both founders bring a wealth of experience in driving growth for software startups.
Adrian Lindsay
Adrian Lindsay brings over a decade of expertise in building scalable GTM systems for startups. With a proven track record in driving revenue growth, aligning teams, and optimizing operations, Adrian has helped countless B2B SaaS companies transform ambitious visions into actionable strategies. A results-driven leader, Adrian specializes in demand generation, sales development, and growth engineering.
Summer Lambert
Summer Lambert is a B2B marketer who is dedicated to helping early-stage software startups navigate go-to-market challenges and scale effectively. With over a decade of experience in positioning, messaging, and branding, she’s worked alongside numerous startups to develop strategies that drive growth from seed stage to acquisition.
